Who We Are

Rubi Rodriguez and Stephanie Armstrong, Co-Founders

Creating Conscious Content. Building Bold Brands.

We craft unforgettable experiences that propel brands forward.

Moxie Creative Studios is a MWBE-certified Branding & Marketing Studio based in Rochester, New York. This team of creative marketing professionals have a combined experience of 25+ years building brands and scaling businesses. With a diverse client list spanning local favorites like Heron Hill Winery and Leep Foods to national giants including Universal Studios and Pepsi, Moxie Creative Studios develops one-of-a-kind marketing strategies that build awareness, spark interest, ignite engagement, and drive growth.

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Brands Developed

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Content Created

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Posts Published

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Revenue Generated

Our Founders

Rubi is a marketing and branding expert with over 15 years of experience. Renowned for her ability to build brand awareness, execute strategy, and drive business growth, Rubi blends logical insight with creative flair to produce unparalleled marketing campaigns. Her genuine approach to forming connections and building lasting relationships sets her apart in the industry.

Throughout her career, Rubi has collaborated with more than 60 local and national brands, showcasing her expertise in content marketing and entrepreneurship. She now leverages her strategic vision and leadership to empower budding entrepreneurs and elevate their brands through innovative content and experiential marketing.

Rubi’s influence extends beyond her professional achievements. She is deeply involved in the Rochester professional community, actively engaging as a speaker and mentor with organizations such as DisruptHR, Rochester Young Professionals, and Metro Cowork, where she shares her knowledge and inspires others

Rubi’s passion for marketing and commitment to community engagement make her an invaluable asset. Her dedication to creating impactful branding and marketing strategies ensures that Moxie Creative Studios consistently delivers exceptional results for its clients.

Stephanie is the powerhouse CEO behind Moxie Creative Studios, revolutionizing personal branding and content marketing with a flair that’s hard to ignore. She’s all about amplifying conscious-led brands, making sure they shine brilliantly in a crowded market.

Stephanie’s strategic prowess has garnered attention from industry giants like Pepsi, Universal Studios, Louis Vuitton, and more. This is a testament to her entrepreneurial acumen, which has generated over $40 million in growth and established her as a leading expert in marketing, sales, and business development. She brings her wealth of experience and proven track record to Moxie Creative Studios and each client.

Beyond building successful businesses, Stephanie is an unwavering advocate for diversity and inclusion, a value deeply integrated into the core of Moxie Creative Studios. She has served on the boards of numerous initiatives championing diversity and community support. Most notably, Stephanie organized Upstate New York’s first Minority & Women Owned Business Summit, empowering underrepresented entrepreneurs and fostering economic growth within diverse communities.

Awarded the prestigious Women Touching the World Award, Stephanie’s accolades speak volumes about her commitment to excellence and impact. A visionary leader with an infectious passion, she inspires others to embrace their authentic selves and achieve unparalleled success.

Our Mission

Building a world where conscious leadership and brand storytelling intersect to create meaningful content that encourages connection, community and commerce

Our Vision

To empower businesses and brands to make a positive societal impact through bold, authentic brand narratives and growing an engaged, loyal audience in the process.