Types of UGC (Because It’s Not All Glam Filters)
• Unboxing Videos – Think PR packages unwrapped with love. It’s not just hype, it’s public relations done right—building organic buzz.
• Reviews – The real ones resonate, and good brands listen.
• Tutorials & Tips – People love a “how-to.” Especially when it doesn’t scream “ad.”
• Before & Afters – Because transformation sells—and validates your product.
Why Your Brand Needs UGC
• 84% of consumers trust peer recommendations over traditional ads
• UGC-based ads get 4x higher click-through rates
• Cost-per-click drops by 50% when UGC is involved
• Social campaigns see a 50% engagement life
• Almost 48% of consumers discover new products via UGC
